Let’s try to understand how basic SEO mistakes can harm the ranking of your web site. These are some obvious and avoidable mistakes made by inexperienced SEO professionals.

Remember, such Search Engine Optimisation (SEO) mistakes can harm the ranking of your site, which may have been constructed with great care. Following are some of the common SEO mistakes that you need to be wary of:

First and foremost, avoid poor and unfathomable web page titles. When readers visit your web page - listed in the search results - the first thing they see is the page title. It’s a great window to open your web page to the wide vistas of a search engine. Titles play a major role in ranking.

However, inexperienced SEO experts tend to go overboard and cram too many words in the title. This could well cause the search engine to get confused and even downgrade your site, thus resulting in a lower ranking for your site on the search engine. Remember, adding too many keywords in the title – a common mistake that some inexperienced SEOs make - is simply a waste of time and efforts. To make it worse, it appears like a spam.